Write an Etsy listing that gets found

"I've made something lovely, but nobody finds it in Etsy search."

Last checked: 16 October 2026

Copy this prompt

Write an Etsy listing for [product]. Facts: [materials, size, colours, who it's for, occasion, personalisation options, UK dispatch time].
Give me: 1) a title of up to 140 characters that leads with what a buyer would type, in natural British English, without repeating the same words; 2) 13 tags, each 20 characters or fewer, using letters, numbers and spaces only, mixing broad and specific phrases; 3) a description: the first 2 lines say what it is and why it's a good gift, then bullet points for size, materials, care, dispatch and personalisation.
Then list any facts a buyer would want that I haven't given you.

Etsy limits: titles can be up to 140 characters (https://help.etsy.com/hc/en-us/articles/115015628707-How-to-Create-a-Listing); up to 13 tags, each up to 20 characters, using letters, numbers and spaces, with ' or - allowed inside a tag but not at the start (https://help.etsy.com/hc/en-us/articles/360000336307-Using-Tags-to-Get-Found-in-Search). Both checked 16 Oct 2026. AI disclosure: Etsy says "Seller-prompted AI creations must disclose the use of AI" (https://help.etsy.com/hc/en-us/articles/360024112614-What-Can-I-Sell-on-Etsy, checked 16 Oct 2026). That rule is about items made with AI; Etsy's page doesn't cover AI-written listing text.

Worked example result (dummy data). Illustrative example: written by us, not a recorded AI output

Amy, a candle maker in Sheffield: "200g soy candle, lavender & eucalyptus, amber glass jar, 40-hour burn, personalised label, dispatched in 2 working days, Royal Mail."

• Title (106 characters, within the 140 limit): "Personalised Lavender & Eucalyptus Soy Candle, Amber Glass Jar, 200g, 40 Hour Burn, Custom Name Label Gift"
• 13 tags, e.g. "lavender candle", "personalised gift", "soy candle uk". Each is 20 characters or fewer.
• Description: two gift-focused opening lines, then bullet points.
• Missing facts it flags: "Is the jar reusable? Any allergen information?"

Your first 10 minutes

1. List your product facts

   in a note: materials, size, scent or colour, who it's for, dispatch time.

2. Paste the prompt

   into a free AI chat and fill in the [brackets].

   You should see a title, 13 tags and a description.

3. Answer the missing facts

   , then ask it to update the listing.

4. Check every number and limit

   Count the title (140 max) and each tag (20 max). Check sizes, weights, burn time and dispatch time against the real product, and remove any claim you can't back up.

5. Paste into Etsy

   In your shop's listings area, open the listing and paste the title, tags and description into their fields.

6. Review in 2 weeks

   Check the listing's views in your shop stats. If views are flat, rewrite the title.

What you'll get / limits

A complete, search-friendly listing in about 10 minutes. AI can't see your product, so every fact must come from you.

Cost

• ChatGPT: free plan £0; Go £6.99/month; Plus £19.99/month (UK App Store in-app prices; web may differ). Checked 16 Oct 2026: https://apps.apple.com/gb/app/chatgpt/id6448311069
• Etsy selling fees for UK sellers (browser-checked by StackSmart Research on 16 Oct 2026 against https://www.etsy.com/uk/legal/fees, last updated 5 Oct 2026):

- Listing fee: $0.20 per item (published in USD). A listing lasts 4 months, and renewing charges the fee again. - Transaction fee: 6.5% of item price plus delivery and gift wrap - Payment processing (UK): 4% + £0.20 per order, ex VAT (https://www.etsy.com/uk/legal/etsy-payments) - Regulatory operating fee (UK): 0.48% (https://help.etsy.com/hc/en-us/articles/1500011073202) - Offsite Ads: 15%, or 12% for shops with $10,000+ in sales in the previous 365 days - Etsy Plus (optional): $10 a month (published in USD; no GBP figure shown)

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What to do next

• Next: write your returns policy → /use-cases/policies
• Get the free starter kit → /starter-kit